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Westpac DataX

Putting the power of Westpac's data insights and specialists in your hands, Westpac DataX can help you better understand your customers, market conditions and opportunities.

Helping you do business better

Westpac DataX is our data analytics offering that combines the power of Westpac data with your organisation’s data assets. We unlock the value of data sets using our business intelligence tools and team of expert data scientists to deliver rich and actionable insights that can help you:

 

Better understand and measure market conditions, economic trends and the impact of events
Deliver more targeted products and services
Benchmark your performance and market share
Optimise your operations and distribution channels.

Empowering you through data insights

Your partner in building a sustainable future

Westpac's DataX team of data solution consultants proactively partner with clients to identify business opportunities using data solutions tailored for your needs. Our industry specialisations include government, retail, media, property, travel and many more.

Our products and your privacy

Westpac card tracker

Westpac Card Tracker, 16 February 2026

February 16 2026 5 mins

Quarterly pace marginally softer than two year average.

The Q4 update from the Westpac-DataX Consumer Panel unpacks spending and savings trends across Westpac's broad customer base.

Westpac Card Tracker, 13 January 2026

January 13 2026 5 mins

Card activity: a (mostly) strong finish to 2025