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Helping you do business better

Westpac DataX is our data analytics offering that combines the power of Westpac data with your organisation’s data assets. We unlock the value of data sets using our business intelligence tools and team of expert data scientists to deliver rich and actionable insights that can help you:

  • Better understand and measure market conditions, economic trends and the impact of events
  • Deliver more targeted products and services
  • Benchmark your performance and market share
  • Optimise your operations and distribution channels.

Empowering you through data insights

Your partner in building a sustainable future

Westpac DataX’s team of data solution consultants proactively partner with clients to identify business opportunities using data solutions tailored for your needs. Our industry specialisations include government, retail, media, property, travel and many more.

Our products and your privacy

Data thought leadership

Data and AI: The next revolution

Adoption of data analytics and artificial intelligence is transforming the way businesses operate and informing government policymaking.

Data insights: a new currency for strategic growth

Westpac DataX gives business and government access to powerful data insights to inform decision-making and achieve growth through sophisticated data analytics.


Rethinking digital supply chains

The transformative potential of data generated through digital supply chains is now capturing the attention of senior executive teams and boards as companies position themselves for greater resilience and growth in a post-pandemic world.