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Please read through the Spots & Specs provided to learn about the brand and the digital requirements.
Page 9 is a great overview of templates we use and assets we output. Then to follow, pages 20-23 is the visual guide explaining in detail.
Things to be considered when selecting an image
Things to be considered when using PSD templates
Digital element specs – fonts, typography, colour palette, buttons and more.
Why and how we write the way we do for online, tablet and mobile.
Creative guidelines for the new Westpac Online Banking NBA and campaign webtiles.
Please note: If you require NBA or secure tiles - please contact us below.
Look, feel and tone, messaging content and how to's.
Our tone of voice, photography, specs and examples for DM.
This site should be your single source of truth. As style guides evolve, be sure to check back here regularly to ensure you use the latest versions.
Passwords will be updated quarterly. If yours expires, check with your stakeholder to obtain the latest access details.
However, if you're looking to create a new customer experience beyond these guidelines, please contact the CX team.