Westpac Public site templates - internal staff only requires a username and password
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Please use this email template as a briefing system of the requirements we expect.
Hi [Name],
Below are some considerations when using our templates, creating assets for the public sites.
Please read through the Spots & Specs provided for each brand to learn about it and the digital requirements.
WESTPAC
Things to consider when selecting an image
One focal point
Focal point on the right/left hand side (image can be flipped but making sure there’s no words on there, like an artwork in the background of words etc)
Focal point needs air around it and not closely cropped
Horizontal – panoramic (means focal point in the middle, image to have background on left/right side)
Things to consider when using PSD templates
Ensure that the focal point layer is removed from the final exported image
Ensure that the final files/artwork are output at recommmended file size
Use focal point layer as a guide to ensure image will work on all devices and break points.
SGB BRANDS
Things to consider overall for all three brands
Always use PSD templates that are provided
Keep content within guides
Do not amend the CTA (its positioning, size or styling)
CTA button only allowed to have ‘Find out more’, ‘Apply now’ or ‘Get started’ as text (unless exemption is made)
Please be aware of the minimum font size. Each banner has its own requirement
Make sure the final output file size is what’s required for each banner.